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Equipment Rental Owner's Guide: How to Reduce Downtime

Written by Madi Prentice | May 14, 2026 2:07:02 PM

The rental industry has a common problem: money is leaking out of businesses every single day. Not from bad customers or a slow market, but from problems that are completely fixable. 

Klipboard’s independent industry survey polled 200 equipment rental decision-makers across North America, and here's what came back:

  • Nearly 60% of rental businesses have 6–10% of their inventory sitting out of service at any given time
  • 1 in 4 companies is under-billing for equipment they're actually using
  • 30% say equipment condition is a top customer complaint

That last one hurts. It could mean more than a lost rental. It’s a lost customer and the referral they would have given you.

The good news?

The top rental companies have figured this out. They've ditched the spreadsheets and the paperwork. They're running smoother maintenance schedules, eliminating double-bookings, and actually knowing which equipment is pulling its weight vs which ones are just taking up space.

In Klipboard’s Equipment Rental Owner's Guide, we lay out exactly how they're doing it. Five proven steps to cut downtime, a simple way to calculate what your idle equipment is really costing you, and the utilization benchmarks every rental owner should know.