Interview with an Expert - The Power of Data in Driving Digital Transformation

"I began my career in 1986, working first for a large parts distribution business and later for a smaller engine parts distributor. Both used software from M.A.M. Software (acquired by Klipboard in 2019), giving me early insight into how technology and data could transform operational efficiency. I became increasingly interested in how digital systems could streamline areas such as stock management, order processing, and customer communication: processes that were still heavily manual at the time."

"In 1995, following the acquisition of Engine Express by The Finelist Group, I joined M.A.M. as the sole Account Manager, working my way up until I was appointed as General Manager at M.A.M. Software. Over the years, I worked closely with customers, suppliers, and partners across the industry, gaining a strong understanding of how accurate data and connected systems drive productivity, visibility, and growth."

"Throughout my 25 years with the company, I’ve seen huge shifts in the way the industry uses technology. The digitisation of parts catalogues was a turning point - transforming data accuracy, speeding up identification, and paving the way for broader digital integration. Today, the focus has evolved beyond catalogues to complete process digitisation, where seamless data flow between systems delivers smarter, faster, and more connected operations."

"Digitising business processes is a major step change for any organisation. It’s not just about replacing paper with screens, it’s about creating a connected ecosystem where data flows seamlessly between teams, systems, and functions."

"Even with a robust ERP system in place, many businesses with a warehousing function still face operational inefficiencies in areas such as picking, receiving, and stock checking. These processes are often reliant on manual input or disconnected systems, which makes them prone to human error and can lead to data silos that undermine performance and visibility."

"To overcome these challenges, it’s essential to digitise processes end-to-end so that accurate, real-time information is available across the organisation. When data moves automatically from the warehouse floor to the ERP system and back again, the benefits are substantial. These include:"

"For suppliers, the first step is deciding how hands-on they want to be in managing their data."

"If they wish to take full control, investing in a Product Information Management (PIM) system is often the best option. A PIM allows data to be stored, structured, and shared in consistent formats that can easily integrate with customer systems such as ERPs or digital marketplaces."

"Alternatively, suppliers who prefer not to manage these processes internally can work with a data service provider. These partners can take existing data files, standardise them, and output them in the required formats for customers, ensuring data accuracy and consistency without the administrative burden."

"Either way, maintaining high-quality, standardised data is fundamental. It enables automation, reduces manual handling, and ensures that information shared with customers remains accurate, compliant, and up to date."

"For businesses, digitising data-driven processes is key to improving both efficiency and visibility across operations."

"Many are already connecting to central data repositories or supplier feeds that provide access to accurate, structured product and technical information. The next step is to integrate that data directly into ERP and warehouse management systems."

"When data flows seamlessly between these platforms, businesses can:"

"Digitisation isn’t just about having the right technology, it’s about enabling better use of data across the organisation. By creating a fully connected digital environment, businesses can save time, improve accuracy, and deliver a higher level of service to their customers."